Web Design Company - Red Fox Web Design

Red Fox is a top level web design company based in Louisville, Kentucky. We specialize in web design, search engine marketing, Flash presentations, corporate ID, and print media graphic design. Red Fox Web Design offers web design consultations, web design quotes, and professional assistance from our team of professional designers and team members.

Do you need to get your company brand online?

Can your customers find you online? Did you know that by offering your customers a fresh and professional web design that you can generate higher profit in the long run? Your web design can make or break your next sale! If you offer a sub par web design for your customers to view - they will most likely go on to the next company even if your quality of work exceeds your competitors. Your web design or image brand is highly important for generating sales. Red Fox Web Design can offer you a professional web design that will capture your customer's attention and generate leads and even online sales for your company.

How do customers know where to find you online?

One of the most common mistakes in web marketing is the notion that a website on the internet is able to be located by everyone. In fact, unless the website is properly marketed - it may never be discovered by prospective customers. Thousands of websites (even professionally designed sites) are left undiscovered in the midst of the millions of websites on the internet. How can Red Fox Web Design prevent such mistakes? Simply put - through SEO. SEO (Search Engine Optimization) is the process where a website is fine tuned for the search engines such as Google, Yahoo, and MSN. This process involves tweaking your site content around specific key word phrases, adjusting META tags, TITLE tags, and other HTML code modifications. This process enables the search engine robots to properly categorize your website within their database for specific keywords - thus making your website visible during searches on the search engines. Red Fox Web Design can offer professional SEO services for small and large corporate businesses.

Do you desire full control of your website?

If you desire full control of your website content but you do not possess the skills necessary to properly manage your website - a CMS (Content Management System) may be what you need. A CMS will enable you to alter and add content to your website much like typing in a Word document. Red Fox Web Design can offer both custom CMS designs or popular software solutions such as Joomla. Let us know what you need and we will be happy to assist you.

Do you need web hosting?

If you need cheap and affordable web hosting - Red Fox Web Design can offer you a web hosting package for your website for only $125 per year!

Red Fox Web Design is looking forward to working with you on your next web design project!

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When it comes to website projects, it is extremely important that you find a web design company that will provide professional service at reasonable prices.  Below is what you can expect from The ID Hut website design - The Louisville website design company!

Professional Service:  As a Louisville website design company, The ID Hut makes it a point to be 100% professional with all clients - no matter what size their job is.  Each customer matters!

Top Quality:  Each project will be delivered with the highest standard of quality.  No project is less important nor will any project receive less quality than another.

Industry Experience:  As an experienced company, The ID Hut will be providing services in the web and graphic industry with a great deal of experience.  Therefore, each job should be a true success!

Goal of Perfection:  The ID Hut desires to become the best Louisville website design, Louisville SEO, Louisville print design, and Louisville CMS designer.  The ID Hut realizes that it will take the customers of Louisville and surrounding areas to make it happen.

Contact us for a FREE no hassle quote on your project!

The ID Hut

Louisville Website Design Company 

Red Fox Web Design is happy to announce a partnership with The ID Hut - www.idhut.com - a web design company located in Louisville, Kentucky. The ID Hut is a professional design firm dedicated to providing customers with top of the line design systems which will boost company revenue and provide a professional image to the rest of the world.

The ID Hut Services Include:

1. Louisville Website Design

2. Louisville SEO & Web Marketing (White Hat SEO Tactics)

3. Louisville Print Design

4. Louisville Logo Design

5. Louisville Web Hosting

6. Louisville Wedding Photography / DVD Production

and much more . . . . .

Other Service Areas of The ID Hut Include:

1. Lexington, Kentucky

2. Nashville, Tennessee

3. Atlanta, Georgia

4. Indiana (Louisville Area)

5. Ohio

and more . . . . .

Please contact us today for a free cost estimate regarding your web design project!

www.redfoxwebdesign.com (office - @ - redfoxwebdesign.com)

www.idhut.com (joshua - @ - idhut.com)

With thousands upon thousands of logos floating around the internet and printed material - does a company image really make a difference? The answer to that question is totally dependent upon the type of image, quality of image, and whether or not the image has been properly marketed to the target audience.

Type of Company Image

There are several types of company images that can be used in marketing strategies. For this discussion we will focus on the two listed below.

Logo Symbol - A logo symbol is a stand alone symbol which is made to capture your customer’s attention. The symbol usually has something to do with the type of market your company is in or the type of service your company provides. The logo symbol (if designed properly by a professional web design company) can be used on everything from letterhead to billboards on the side of the highway.

The logo symbol can be used in the website which brings everything together in the marketing campaign. The logo symbol can be modified to further catch your customer’s attention for the web use. Often this modification can involve slight flash / animation which will add a professional touch while capturing your customer’s attention. The symbol is important! It must capture your market or service offerings while being something that your customer’s will remember.

Logo Letters - Many logo designs are made of custom fonts and effects which only show forth the company name rather than a symbol itself. A great example is the Google logo which is not a symbol - but a logo made up of letters. The Google logo provides an example of how a company can market itself through a logo made of lettering without using a corporate symbol in the process.

What about modifications? Google shows that modifications and effects can be added to their logo - even though they do not have a symbol for animation purposes. On major holidays - Google has a theme which they roll out for that entire day. Today is July 4th, and all Americans observe this day as a celebration of independence. Google has incorporated the American flag and our National bird - the Bald Eagle into the design.

What about animation? Chick-Fil-A is a nationwide chicken chain based in the Atlanta area. They have a logo which is made up of their name without a company symbol. In their marketing campaign on television and on the internet, the company has a flash version of their logo which pops in from the left side and acts as a spring flexing itself back and forth until it comes to a stand still in the middle of the screen. Chick-Fil-A is an example of a company using a logo made of letters who has also demonstrated that animation effects can be properly added to the logo for marketing strategy.

Company Logo Checklist

When selecting a company logo for your company make sure you follow this guide to success:

1. Make sure your logo is designed in a vector format (Adobe Illustrator .ai version). This will allow it to be used for any size of print or web campaign without losing resolution and becoming blurry.

2. Make sure your company logo matches the color scheme you have in mind for your company and market. Colors are very important. If you sale New Holland tractor equipment - an orange logo is most likely not the best choice of colors. The New Holland tractor company is mostly blue and white in design. Therefore, it would be most effective to have a brand that is somewhat similar in color scheme so that it does not clash with your customer’s mindset.

3. If you choose a company symbol - choose it wisely. Make sure the symbol captures your company’s product offering or service offering - while at the same time capturing your customer’s attention in a professional manner.

4. Remember the web! Design your image in such a way that the style and layout of the image can be used efficiently on your website. A professional web design company will be able to do this for you.

5. Don’t overpay - but don’t underpay! You will most likely get what you pay for!

If you are interested in a new company logo / brand design - The Red Fox Web Design Company can provide you with a professional design which captures the above elements. Contact us today for a FREE estimate.

Happy Independence Day!

Red Fox Web Design

Are you looking for a web design company?  If you have ever been in the position of selecting a web design company - you understand the difficulty in the selection process. In many cases people choose a web design company for their projects without properly interviewing them for the project to make sure they are a perfect match. Some web design companies specialize in graphic design, but they are very weak in the actual web design aspect. Other companies are strong in the code and backend part of the web design process, but they lack style and creativity in the actual design phase. Therefore, it is essential to follow some basic rules while selecting someone for a web design project. Below is a listing of guidelines to follow as you seek out a web design company for your next project.

Web Design Company - Experience Necessary

It is essential for a web design company to have specific experience. I know that all people and companies need to start somewhere, but are you willing to allow them to use your web design project as a test sample for their portfolio? If you are merely looking to have a family blog or a business card designed - it may be worth your money to use someone with less experience, but if you are looking to have a truly professional web design project completed, it is recommended that you seek out a web design company with some experience in your project field. After all - who would be interested in having a dentist pull a tooth if he had never done it before? Experience is the key to a smooth and successful project!

Web Design Company - Location Matter?

Does location make a difference when it comes to selecting a web design company? In many cases, location does not matter, but in some specific instances, it may be more convenient to find a local web design company in order to have a face to face meeting and consultation. Location can also be important if large files are necessary for quick delivery and if important documents are needed at the location. In the great majority of the cases - location is not vital to a successful project. This being said - it is also highly important that you do not select a web design company who seemed to be a professional firm when in reality “they” turned out to be a teenager’s personal web design studio ran out of his parent’s spare bedroom. Finding a local web design firm can help prevent problems such as this which could be a possible disaster to the success of the project.

Web Design Company - Money Matter?

Web design projects can be rather costly with one company and affordable with others. What causes the great jump in prices from company to company? Usually it is determined by the number of employees and the experience level of these individuals. So the question remains - does money matter? Yes - it matters! Why pay too much for a project when it is not necessary? In other cases, money can prevent disaster. It is often like an insurance policy. If you pay a little more in the beginning, often you can prevent problems that could derail the success of the entire project. Money talks! And as the old saying goes - you get what you pay for.

When working on a budget, find a web design company that will fit closely to your budget while possessing experience in the field most necessary for your project. If you need a software program designed, you should not hire a web design firm that is made up mostly by graphic designers with a touch of code experience. Web design companies are like people in general - they all have different skill sets, personalities, and work ethics. Therefore, make your selection carefully - and spend your money with great wisdom.

Web Design Company - Check List

1. Does the web design company have experience in the specific area of your web design project?

2. Does the web design company have a public place of business near your home or company?

3. Does the web design company have a pricing schedule that fits within your budget?

4. Does the web design company possess references that you can call to verify their experience and work ethic?

5. Does the web design company require all money paid up front prior to the completion of the web design project? Beware of this tactic! Earnest money paid up front is a standard practice, but never pay all money up front prior to delivery of the web design project.

Conclusion

If you follow a basic rule and guide while selecting a web design company for your project, you will find that you end up with a higher and more professional design in the end.

If you are presently needing a web design company to provide you with a quote on your project - Red Fox Web Design can provide you with a free consultation and quote if you are interested. You can find our contact information by clicking on the contact button above.

Best wishes on your web design company selection!

Red Fox Web Design

The Apple iPhone is providing much buzz across the internet, television, and radio, but will it turn out to be all buzz or true benefit? Will the Apple iPhone benefit the “eye” or the “i” in your life? That has yet to be determined! The true test will begin tomorrow - June 28th, 2007. According to the Apple.com website:

Apple’s revolutionary iPhone™ will go on sale this Friday, June 29 at 6:00 p.m. local time at Apple® retail stores nationwide. All 164 Apple retail stores in the US will stay open until midnight, and customers can purchase up to two iPhones on a first come, first served basis.

With all of the craze surrounding the iPhone product release - what are the possibilities of the iPhone? In regard to the cellphone culture we currently live in - will the iPhone revolutionize and actually change the way we use our cellphones? The possibilities are actually quite real!

Inclusive Device

The iPod is a wonderful tool that allows people to listen to their own music and favorite podcasts while on the local railways, sidewalks, and even driving down the highway in their own automobile. Apple has found a way to produce an inclusive device that will allow the iPod and the cellphone to become one central unit rather than two bulky items. This is essential to changing the way the culture operates with both an iPod and cellphone. Furthermore, with all of the data devices, personal internet systems, and even laptop computers - Apple has also found a way to combine the PDA, cellphone, iPod, and internet into one device. This is quite powerful and may revolutionize our information culture! The hopes are high on the eve of the release!

Video - UTube

Millions of people visit uTube.com for the purposes of both education and recreation. Apple has packaged uTube possibilities within the iPhone cellphone - and this means big bucks for Apple. The time and internet usage will boom as customers seek to utilize their cellphone to show friends the latest video clip from their cellphone. This revolutionizes the use of cellphones, PDAs, e-mail, internet, instant messages, and music.

In conclusion, the buzz remains high regarding the release of the iPhone - but chances are - the iPhone will pack a big punch and offers an opportunity to change the way we use cellphones!

Information phone or eye candy? That has yet to be determined!

Red Fox Web Design

Are you shopping for a stable and reliable content management system for your website?  Is Joomla a good option for a CMS? The answer to that question is determined by several factors. The factors that play into such an answer are price of software, necessary skill level required, dependability, and cost savings. Below I will attempt to outline these factors and briefly discuss them in order to come to a conclusion.

Price of Joomla

As you can well expect - a CMS can be very expensive - especially a custom CMS. Joomla itself is open source software which means it is free - but is it really free? The software out of the box is free, but it may cost you something to have it integrated with your own website. Unless you have the technical ability - Joomla is not exactly free. It will require a skilled web developer to install the software and integrate your website system with the Joomla software. Before you completely write off J0omla and jump to any unnecessary conclusions - the entire install and integration process can be done rather inexpensively. For instance - Red Fox Web Design (our company) can do the install and integration process for most simple websites for less than $500. This is a drop in the bucket when compared to the cost of most content management systems.

Required Skill Level

The first time I looked at the Joomla dashboard I was amazed at all of the functions and buttons! For the non-tech type - it could be a bit overwhelming. I would say that you do not need to be a tech geek to operate Joomla, but you may need one to explain the bells and whistles prior to taking off. In other words, it may be worth your time to have an experienced professional explain things before you start pushing buttons and “managing” your website. Within an hour - a person should be able to learn how to login, go to the content section of their website, and make simple additions and alterations. Therefore, do not be alarmed with all that Joomla has to offer - it simply has room for your website to grow.

Dependability of Joomla

Is Joomla going to break down often? The answer to that is - No! Joomla is a very dependable software program that will not leave one stranded on the side of the information highway. Currently, Red Fox Web Design has an affiliate website company (The ID Hut - www.idhut.com) which uses the Joomla program. No major problems have sidelined operations for The ID Hut - a popular web design company in Louisville, Kentucky. Therefore, Joomla should be viewed as a reliable and dependable CMS software option.

Cost Savings

Can Joomla actually save you money? The answer is - Yes! If you do not have any web design skills, and you need to rely upon a professional web designer to make all of your site updates - it can become a costly matter over time. With Joomla - only a small start-up fee will be necessary to get the ball rolling, and then the consistent charges to your web designer can be saved. This will actually allow you to save money in the long run. Joomla - like all CMS software options - are designed for the non-tech type and have the ability to save companies money. Joomla can accomplish this same goal - much cheaper than other CMS options.

In conclusion, Joomla is a good option for web management software - on a budget! However, unlike other software programs that are purchased on a budget - Joomla is nothing to be ashamed of. Many mid-sized and even large companies choose Joomla as their preferred system to manage their website. Joomla can be a great tool for content management and cost savings in the world of the internet super highway.

If you would like an estimate from Red Fox Web Design regarding your Joomla installation - simply e-mail us or call us to request your free estimate today.

Red Fox Web Design

Today, a large problem exists in the world of e-mail. The problem is the number of SPAM messages one receives in their inbox. This problem is like a cancer, once it starts, it only gets worse over time resulting in the death of a loved e-mail identity. How can a person avoid becoming the prey of SPAMMERS that are lurking out in the world of the internet?

Guard The Display Of E-mail Addresses On The Web

Many times SPAMMERS find your e-mail addresses through robot searches across the internet. These spyders crawl the internet content and store e-mail addresses in their databases. These addresses are later sold for profits and then used by internet SPAMMERS to send marketing messages by the thousands to your e-mail box. In order to keep your address from ending up in the robot’s database, you should guard how it is displayed on the web. For instance, if you have a personal website, rather than displaying your e-mail address on your contact page like - [someone@somewhere.com] you can alter the display by putting it as [someone - @ - somewhere.com]. This will usually keep the address away from the SPAMMER’S search. Next, another way to keep your address away from SPAMMERS is to create an image with your e-mail address for others to view and that will never be located by the SPAMMER’S search. And finally, a most effective manner to guard your e-mail address is to consider using a php contact form on your site which sends mail to your inbox without displaying your e-mail address on the internet for the robot searches to locate.

Be Smart

When it comes to the internet, some companies spell out in their website policy that they are intending to use their information to sale it to possible SPAMMERS. It is important to read the fine print in the policy links of websites before submitting your personal information.

When blogging, never post your e-mail address in messages. This is important to remember since these results from the post of a blog will be crawled by the robot SPAM search. It pays off in the long run to be smart when using the internet.

Keep away from the forward game! Do you receive messages with pictures and messages instructing you to forwrad that message to all of the people in your inbox or miss a blessing from God? When you obey that message, it spreads your e-mail address along with others across the internet. When SPAMMERS receive these lists of e-mails, they simply copy and paste all of these e-mail addresses in their databank for use or for sale. It is important to use the BCC option (Blind Carbon Copy) funtion on your e-mail client, or better yet - STOP all forwards spreading by telling your friends the dangers related to these forwarded messages. Stop the forward and stop the SPAM problems!

The internet is full of trend setting web designs, and many people are moving away from the standard static website to a more trendy design powered by Macromedia Flash! Although not many people will argue about the appearance and trendy factors that Flash provides, the question remains - is it good or bad for web marketing?

Problems With Flash

Many problems exist with flash when it comes to web marketing. For instance, when a site is a 100% flash design, the search engines have a difficult time picking up the text content - and in many cases, the engines fail completely at discovering the content of the website. This results in a site being ignored by the search engine, or a poor result in the query. Although customers may be more attracted to the trendy factors of a flash site, if they never see it due to poor search engine results - the trendy factors do little good!

Solutions To Flash Problems

The solutions that many web designers have experienced is through a merge of the standard static website with a flash design for the added trendy features that flash provides. This enables the majority of all content to remain visible to all search engines while addiding flash components such as a flash header, menu, or presentation within the site for customers to view. This combination has provided a great solution to the down fall of the complete flash design.

Therefore, before rushing into a full flash design, consider the effects that may come as the world of SEO and flash clash. A profitable solution may be to consider a combination design of flash and standard graphics.

What you should remember when trying to market your website is that web marketing takes time and patience to become a true success. For search engines, a good and properly coded SEO site will make the difference in the long run, but below I have included some tips that may be profitable to anyone who is looking for ways to market their website.

1. SEO - The best way to find success in web marketing is to invest in a good SEO designer who can make your site appear properly with key word intensive content and graphics.

2. Pay Per Click - Pay per click campaigns in google, yahoo, and overture can be profitable for websites that want to find customers coming to their website immediately! The cost will depend on the key word and placement in the results, but this method can provide good results. NOTE: Before starting a pay per click campaign with any company, make sure your website looks professional. “Home-made” web designs often scare customers away, therefore, make sure your website has a professional appearance.

3. Printed Material - Many companies offer marketing campaigns for businesses that include the design, printing, and mail-out of your material within a specific area code or city. This can be profitable so long as the design of the material is professional, simple, and catches the attention of the customer. This can be a good way to bring people to your website.

What is the big deal about SEO? What is SEO? How does SEO effect your website success? These are great concepts and questions to consider when starting a website business or when designing a website for your current business. SEO stands for Search Engine Optimization. It is something similiar to an emissions test for your automobile, except it has to do with how your website is designed around specific key words for the business strategy. So, what is the big deal about SEO? Several key factors play into the overall scheme of SEO, but the main reason SEO is important is because if a website is not up to par in the area of SEO, the search engines will either reject the site from all results or place it near the bottom of the results!

SEO Keywords

In order for a website to be displayed in the results of google.com for a specific key word, the site must contain the key word within the design in several ways. For instance, it is important that the website content contains the key word of choice, graphics should be named after the key word, and the key word should appear in the URL or domain name if possible. These are important SEO tips for improving the SEO content of your website as well as improving the results of your site in the search engine query.

SEO Checklist

If you are in charge of your own website and you do not have a professional designer making these SEO changes for you, it is important that you follow specific steps in order for success. If you are like the many who worry about SEO on a regular basis, you can find help on several sites regarding the SEO process. I have included a few sites below for your assistance.

http://www.vaughns-1-pagers.com/internet/google-ranking-factors.htm

http://ezinearticles.com/?An-SEO-Checklist&id=7408

http://www.web-site-search-engine-optimization.com/seo-checklist.html

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